The People Behind It
A Family Built on Service
We are not a faceless corporation. Every order, every question, and every relationship is handled by real people who care deeply — because this business is personal to us. From first click to final delivery and beyond, our family is committed to making sure your experience is exceptional.
Chief Executive Officer
Anthony DiCicco
Anthony leads brand strategy, pricing, paid digital advertising, and supplier partnerships. He is hands-on with ecommerce operations and SEO — ensuring customers always have access to accurate product information and competitive pricing.
Chief Financial Officer
Julie DiCicco
Julie manages day-to-day financial operations including accounting, reporting, and analytics. Her work keeps the business running efficiently while maintaining strong vendor and partner relationships.
Marketing Lead
Marissa DiCicco
Marissa is the Marketing Lead across ProDryers, ProDrinkingFountains, and Category Five Technologies. She drives brand growth through social media, creative design, video content, and customer engagement — analyzing performance metrics and market trends to help build modern, approachable brands customers trust.
Operations Manager
Tahnee Talley
Tahnee oversees customer service, sales, and warehouse operations — coordinating with manufacturer reps, managing purchase orders, and ensuring every order ships accurately and on time. She has also joined Marissa in taking the company's marketing efforts in an exciting new direction.
